Site update: Buying books with multi-ISBN

by Angus Whiston
by Angus Whiston

Education UmbrellaOne of the most interesting aspects of an online business like Education Umbrella is that it’s constantly possible to gain new insights into how customers want to shop.

Some while ago it became clear that, at certain times of year and amongst certain audiences (school librarians in particular), the standard e-Commerce model of search-compare-select wasn’t always a perfect fit when buying school books.

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